Touchpoint Map
A touchpoint map is a variation on a customer journey, but instead of being user-centric, it focuses more on visualizing all of the touchpoints a user can have with your product or organization. This serves to highlight areas in a service which are under or over-supported and provides a framework to show how and where different departments within your organization need to sync to provide a seamless experience.
When to Use
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References
Created by: Joe Steinkamp | Last updated by: Joe Steinkamp